Lynda.COM Creating an Effective Resume

Author:
Mariann Siegert

Duration:
03h 29m

Released on:
4/22/2011

Exercise files:
Yes


In Creating an Effective Resume, author Mariann Siegert provides step-by-step guidance on creating resumes that highlight accomplishments and specifically target a potential employer's needs. The course covers how to build a resume that encompasses action statements, keywords, styling, and effective content, while addressing common stumbling blocks such as handling employment gaps and career changes. Framing the resume as a vital component of a personalized marketing campaign, Mariann shows how to conduct employer research and utilize keyword optimization techniques to increase a resume's potential of being found by employers and recruiters on resume banks and job sites. Also included are tips on writing cover letters and thank-you notes. Exercise files accompany the course.
Topics include:

    Determining the appropriate resume length
    Choosing the best layout
    Identifying and incorporating essential keywords
    Tips from recruiters
    Showcasing achievements and job duties using P.A.R. statements
    Evaluating resume banks
    Saving to different file formats
    Compiling references, cover letters, and thank-you notes





Introduction
Welcome           01m 23s
Using the exercise files           00m 54s
Filling out the career management worksheet           01m 34s

1. Gathering and Organizing the Facts
Creating a marketing campaign           02m 50s
Discovering your dream job           03m 39s
Understanding the importance of keywords           02m 14s
Finding essential keywords           06m 34s
Incorporating action verbs           04m 51s
Getting results using PAR statements           04m 40s
Researching the employer           04m 25s

2. The Dos and Don'ts of Resume Writing
Targeting your resume           07m 16s
Sidestepping blunders and the "10-Second Screen-Out"           05m 44s
Deciding on resume length           06m 29s
Keeping your resume concise           05m 23s
Refreshing your resume           04m 52s
Critiquing your resume           03m 31s
Avoiding identity theft           03m 47s

3. Resume Remedies
Entering the workforce           07m 48s
Filling in employment gaps           05m 21s
Dealing with long-term employment           03m 09s
Switching career paths           04m 56s

4. Choosing the Best Resume Layout
Understanding resume jargon           01m 27s
Reverse chronological           02m 25s
Functional           06m 11s
Combined chrono-functional           02m 35s

5. Alternate Resume Formats
Understanding the curriculum vitae (CV)           03m 29s
Working with online resumes and portfolios           03m 32s

6. Putting Your Resume Together
Formatting fundamentals for your resume           06m 39s
Including (or not including) an objective           04m 10s
Creating a headline           05m 01s
Writing a qualifications summary           04m 47s
Showcasing achievements vs. listing job duties           05m 31s
Including technical information           05m 22s
Putting your education to work           04m 41s
Including awards, honors, and other information           05m 12s

7. Saving to Different File Formats
Knowing which file format is best           02m 10s
Saving to earlier versions of Word           02m 48s
Saving as a PDF           05m 27s
Creating a RTF version           03m 54s
Saving to HTML format           04m 42s

8. Utilizing the Internet to Become Visible
Evaluating online resume banks           05m 32s
Writing effective names for resume banks           03m 43s
Double-checking formatting after uploading           02m 45s
Becoming too visible           03m 09s

9. Enhancing Your Chances with the Finishing Touches
Creating a cover letter           07m 47s
Compiling your references           04m 35s
Writing thank-you notes           05m 38s
Printing, copying, and the importance of paper           03m 45s

Conclusion
Goodbye           00m 52s